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writing
Images Add Life to Your Site
September 15, 2010 By
Prose is designed for writers, and it was created as a showcase for your words. But that doesn’t mean images aren’t important, or that they’re just decoration. The old cliché about a picture being worth a thousand words has some real truth to it. Why? Because images can create an instant emotional response. The image [...]
What’s a WordPress Framework and Why Do I Need One?
September 15, 2010 By
You may have noticed that Genesis is a theme framework, not just a WordPress theme. (Genesis is the theme framework, and Prose is what’s called a Child Theme.) So what’s a theme framework, anyway? And why is it a good thing for your blog? Here’s the scoop: When it comes to web design, form and [...]
7 Tips for Capturing Short Attention Spans
September 15, 2010 By
You might have noticed that people’s attention spans are getting shorter. You can probably thank/blame the internet for that. But it doesn’t matter what’s causing it — what matters is that you’ll have to factor it in when creating your content. Because if your reader gets bored and drifts away, they’ll never get the chance [...]
Making Your Blog a Great Place to Hang Out
September 15, 2010 By
You may have heard that social media is all about “community.” So what does that mean, exactly? And is community even relevant when you’re blogging commercially — say to support your copywriting business, or to build a business site for your clients? Why you care about developing a “community” on your blog The reason you [...]
Use Prose to Put the Focus on Your Words
Welcome to the Prose theme for the Genesis WordPress Framework! The Prose theme was designed to highlight your words with a clean, simple design that calls attention to the text. Design matters Sometimes writers think that design and communication are separate. That it’s the writer’s job to communicate with well-chosen words, and then the designer’s [...]